A2P 10DLC Fees Explained

A2P 10DLC comes with its own set of fees imposed by The Campaign Registry (TCR) and the carriers. Note: These are separate from A2PReady's one-time service fee. Here is a transparent breakdown of what to expect.

Fee Type	Who Charges It	Typical Amount	Frequency
Brand & Campaign Vetting	TCR / Carriers	$19 - $25	One-Time
Campaign Maintenance	TCR	$1.50 - $10.00	Monthly
Per Message Surcharge	Carriers (AT&T, Verizon, etc.)	Fraction of a cent	Per Message
A2PReady Service Fee	A2PReady	$50	One-Time

Registration Fees (One-Time)

When you submit your registration through GoHighLevel, you pay passthrough fees to TCR. These typically range from $19 to $25 depending on the brand type. This covers the Brand vetting fee and the initial Campaign setup fee.

Monthly Campaign Fees

Keeping a campaign active costs a small monthly fee, usually around $1.50 to $10.00 per month, depending on your use case (Low Volume Mixed is typically on the lower end).

Carrier Passthrough Fees (Per Message)

Carriers charge a fraction of a cent for every registered message you send. AT&T, T-Mobile, and Verizon all have slightly different fractional cent rates.

The Cost of NOT Registering

If you try to send unregistered traffic, you will face severe penalties. Unregistered message fees are significantly higher (often adding $0.005 or more per message), and as of recently, major carriers simply block unregistered traffic entirely. Paying the registration fees is the only viable path forward.